Data Analytics

Data analytics is the science of examining raw data with the purpose of drawing conclusions about that information. Data analytics is used in many industries to allow companies and organization to make better business decisions and in the sciences to verify or disprove existing models or theories. Data analytics is distinguished from data mining by the scope, purpose and focus of the analysis. Data miners sort through huge data-sets using sophisticated software to identify undiscovered patterns and establish hidden relationships. Data analytics focuses on inference, the process of deriving a conclusion based solely on what is already known by the researcher.

The term “analytics” has been used by many business intelligence software vendors as a buzzword to describe quite different functions. Data analytics is used to describe everything from online analytical processing to CRM analytics in call centers. Banks and credit cards companies, for instance, analyze withdrawal and spending patterns to prevent fraud or identity theft. Ecommerce companies examine Web site traffic or navigation patterns to determine which customers are more or less likely to buy a product or service based upon prior purchases or viewing trends. Modern data analytics often use information dashboards supported by real-time data streams. So-called real-time analytics involves dynamic analysis and reporting, based on data entered into a system less than one minute before the actual time of use.

The School of Accounting Executive Program Students in the Forensic Analytics Masters Degree Program will be well prepared for a high-paying career in Big Data.

February 2017

How Big Data and AI are Driving Innovation Across Industries

By |2017-03-07T15:24:47+00:00Thursday, February 16, 2017|Tags: , , , , , , , , , , , |

Big data hasn't been the new kid on the block in some time, but many brands are still struggling to integrate all this information into processes in a meaningful, efficient way. Tools such as Hadoop let companies store and access

May 2016

Masters in Data Analytics

By |2017-03-07T15:43:51+00:00Wednesday, May 11, 2016|Tags: , , , , , , , , , , , , , , , |

It was during the Washington Post's investigation of the Watergate burglary when investigative reporters, Carl Bernstein and Bob Woodrow, were first exhorted to "follow the money" by their clandestine source, codenamed Deep Throat, which eventually led to the president's resignation

The Rapid Growth of Computer Forensics Jobs  

By |2019-11-15T21:26:24+00:00Tuesday, May 3, 2016|Tags: , , , , , , , , , , , , |

Every keystroke tells a story, and when that story involves criminal behavior, fraud, or other actions that could damage individuals, corporations or governments, digital detectives step in to analyze, decipher and decode the evidence. The rapidly-growing field of computer

January 2015

Forensic Accounting and Big Data

By |2019-10-10T15:25:37+00:00Friday, January 16, 2015|Tags: , , , , , , , , |

Big data is one of the most powerful and most important tools for today's business. The sheer amount of information available from consumers is making big changes to the way today's business owners are operating, but along with this

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